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Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing

Rasni Rusli(1email), Teng Berlianty(2), Marselo Valentino Geovani Pariela(3)


(1) Fakultas Hukum Universitas Pattimura, Ambon, Indonesia
(2) Fakultas Hukum Universitas Pattimura, Ambon, Indonesia
(3) Fakultas Hukum Universitas Pattimura, Ambon, Indonesia
email Corresponding Author
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Abstract


Introduction: Multi Level Marketing or MLM is a direct or tiered marketing concept as formulated.

Purposes of the Research: This study aims to determine and explain government supervision of MLM companies in Indonesia.

 

Methods of the Research: This research is a normative legal research, using a law approach and a conceptual approach. Legal research materials include primary, secondary, tertiary data sources. Data collection techniques in the form of literature study. Techniques for analyzing data on legal materials that were collected and compiled systematically and then reviewed and analyzed qualitatively.

Results of the Research: Company PT Amoeba Internasional have run company with binary system but in binary system the use pyramid scheme system by recruiting memers to join this scheme and as the number of people recruited increases, recruitment can no longer be done and most of the members can’t make a profit so in a pyramid scheme it only kills people who are above them and causes losses to members whojust joined or members who are below. As an effort to create protection for members in the MLM business system as well as create supervision and ethics in running a company with an MLM system, it has been regulated in the Regulation of the Minister of Trade of the Republik of Indonesia Number 70 of 2019 regarding the Direct Distribution of Goods and Supported by law Number 7 of 2014 concerning trade.

Keywords


Legal Protection; Members; Multi Level Marketing


DOI


10.47268/tatohi.v2i10.1441

Published


2022-12-20

How To Cite


APA: Rusli, R., Berlianty, T., & Pariela, M.V. (2022). Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing. TATOHI: Jurnal Ilmu Hukum, 2(10), 1018 – 1032. DOI: https://doi.org/10.47268/tatohi.v2i10.1441.
IEEE: R. Rusli, T. Berlianty, and M.V. Pariela, "Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing", TATOHI J. Ilmu Huk., vol. 2, no. 10, pp. 1018 – 1032, Dec. 2022. Accessed on: May. 4, 2025. [Online]. Available DOI: https://doi.org/10.47268/tatohi.v2i10.1441
Harvard: Rusli, R., Berlianty, T., and Pariela, M.V., (2022). "Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing". TATOHI: Jurnal Ilmu Hukum, Volume 2(10), pp. 1018 – 1032. [Online]. Available DOI: https://doi.org/10.47268/tatohi.v2i10.1441 (Accessed on: 4 May 2025)
Chicago: Rusli, Rasni, Teng Berlianty, and Marselo Valentino Geovani Pariela. "Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing." TATOHI: Jurnal Ilmu Hukum 2, no. 10 (December 20, 2022): 1018 – 1032. Accessed May 4, 2025. doi:10.47268/tatohi.v2i10.1441
Vancouver: Rusli R, Berlianty T, Pariela MV. Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing. TATOHI J. Ilmu Huk. [Internet]. 2022 Dec 20 [cited 2025 May 4];2(10):1018 – 1032. Available from: https://doi.org/10.47268/tatohi.v2i10.1441
MLA 8th: Rusli, Rasni, Teng Berlianty, and Marselo Valentino Geovani Pariela. "Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing." TATOHI: Jurnal Ilmu Hukum, vol. 2, no. 10, 20 Dec. 2022, pp. 1018 – 1032, doi:10.47268/tatohi.v2i10.1441. Accessed 4 May. 2025.
BibTeX: 
@article{TATOHI1441,
		author = {Rasni Rusli and Teng Berlianty and Marselo Pariela},
		title = {Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing},
		journal = {TATOHI: Jurnal Ilmu Hukum},
		volume = {2},
		number = {10},
		year = {2022},
		keywords = {Legal Protection; Members; Multi Level Marketing},
		abstract = {Introduction: Multi Level Marketing or MLM is a direct or tiered marketing concept as formulated.Purposes of the Research: This study aims to determine and explain government supervision of MLM companies in Indonesia. Methods of the Research: This research is a normative legal research, using a law approach and a conceptual approach. Legal research materials include primary, secondary, tertiary data sources. Data collection techniques in the form of literature study. Techniques for analyzing data on legal materials that were collected and compiled systematically and then reviewed and analyzed qualitatively.Results of the Research: Company PT Amoeba Internasional have run company with binary system but in binary system the use pyramid scheme system by recruiting memers to join this scheme and as the number of people recruited increases, recruitment can no longer be done and most of the members can’t make a profit so in a pyramid scheme it only kills people who are above them and causes losses to members whojust joined or members who are below. As an effort to create protection for members in the MLM business system as well as create supervision and ethics in running a company with an MLM system, it has been regulated in the Regulation of the Minister of Trade of the Republik of Indonesia Number 70 of 2019 regarding the Direct Distribution of Goods and Supported by law Number 7 of 2014 concerning trade.},
				issn = {2775-619X},		pages = {1018--1032}			doi = {10.47268/tatohi.v2i10.1441},
				url = {https://fhukum.unpatti.ac.id/jurnal/tatohi/article/view/1441}
		}
RefWorks:

   

Ahmad Wardi Muslich, Fiqh Muamalat, cet, ke-III, Jakarta: Amzah, 2015. Algra dalam Salim H.S., Pengantar Hukum PerdataTertulis. ChaidirAli, Badan hukum, Bandung: Alumni, 1976. Hanifa Ishana, KUHPer (Kitab Undang-Undang Hukum Perdata), cet. 1, Laksana, Jogjakarta, 2014. https://id.m.wikipedia.org/wiki/skema_piramida. https://qnetsalabateam.wordpress.com/category/profil-perusahaan https://tribratanewspoldajatim.com/berita/MTUxNTA=/Peran PT Qnet Pada AksiPenipuanBisnis Skema Piramida (Part). https://www.qnetindonesia.com/produk-qnet-indonesia-yang-terbaik. Indriyo Gitosu darmo, Manajemen Pemasaran, BPFE, Yogyakarta, 1984. Machfoedz Mahmud, Pengantar Pemasaran Modern, Yogyakarta: Akademi Manajemen Perusahaan YKPN, 2005. Marselo V. G. Pariela, Wanprestasi Dalam Perjanjian Waralaba, Jurnal Sasi Vol. 23 No.1, Bulan Januari-Juni 2017, Fakultass Hukum Universitas Pattimura. McCarthy Jerome dan Perreault William, Dasar-Dasar Pemasaran, Gelora Aksara Pratama, Jakarta: Erlangga, 1993. Philip Kotler, Manajemen Pemasaran, Indeks, Jakarta, 2004. Philip Kotler dan Armstrong, Marketing Management, Alih Bahasa: Benyamin Molan, Manajemen Pemasaran, Jakarta: Indeks, 2007. R, Subekti, Pokok-Pokok Hukum Perdata, Jakarta: Intermasa, 1980. Roller David, Menjadi Kaya DenganMulti Level Marketing, Gramedia Pustaka Utama, Jakarta, 1995. Sofjan Assauri, Manajemen Pemasaran, Jakarta: Rajawali Pers, 2013. Subekti, Pokok-Pokok Hukum Perdata, Intermasa, Jakarta Timur, 2002. Satjipto Rahardjo, Ilmu Hukum, Bandung, Cipta Aditya Bakti, 2000, hal, 53. Veithzal Rivai, Islamic Marketing, Jakarta: Gramedia Pustaka Utama, 2012.

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Dublin Core PKP Metadata Items Metadata for this Document
 
1. Title Title of document Perlindungan Hukum Terhadap Member Dalam Sistem Bisnis Multi Level Marketing
 
2. Creator Author's name, affiliation, country Rasni Rusli; Fakultas Hukum Universitas Pattimura, Ambon; Indonesia
 
2. Creator Author's name, affiliation, country Teng Berlianty; Fakultas Hukum Universitas Pattimura, Ambon; Indonesia
 
2. Creator Author's name, affiliation, country Marselo Valentino Geovani Pariela; Fakultas Hukum Universitas Pattimura, Ambon; Indonesia
 
3. Subject Discipline(s)
 
3. Subject Keyword(s) Legal Protection; Members; Multi Level Marketing
 
4. Description Abstract Introduction: Multi Level Marketing or MLM is a direct or tiered marketing concept as formulated.Purposes of the Research: This study aims to determine and explain government supervision of MLM companies in Indonesia. Methods of the Research: This research is a normative legal research, using a law approach and a conceptual approach. Legal research materials include primary, secondary, tertiary data sources. Data collection techniques in the form of literature study. Techniques for analyzing data on legal materials that were collected and compiled systematically and then reviewed and analyzed qualitatively.Results of the Research: Company PT Amoeba Internasional have run company with binary system but in binary system the use pyramid scheme system by recruiting memers to join this scheme and as the number of people recruited increases, recruitment can no longer be done and most of the members can’t make a profit so in a pyramid scheme it only kills people who are above them and causes losses to members whojust joined or members who are below. As an effort to create protection for members in the MLM business system as well as create supervision and ethics in running a company with an MLM system, it has been regulated in the Regulation of the Minister of Trade of the Republik of Indonesia Number 70 of 2019 regarding the Direct Distribution of Goods and Supported by law Number 7 of 2014 concerning trade.
 
5. Publisher Organizing agency, location Faculty of Law Pattimura University
 
6. Contributor Sponsor(s)
 
7. Date (YYYY-MM-DD) 2022-12-20
 
8. Type Status & genre Peer-reviewed Article
 
8. Type Type
 
9. Format File format PDF
 
10. Identifier Uniform Resource Identifier https://fhukum.unpatti.ac.id/jurnal/tatohi/article/view/1441
 
10. Identifier Digital Object Identifier 10.47268/tatohi.v2i10.1441
 
11. Source Title; vol., no. (year) TATOHI: Jurnal Ilmu Hukum; Vol 2, No 10 (2022): Volume 2 Nomor 10, Desember 2022
 
12. Language English=en en
 
13. Relation Supp. Files
 
14. Coverage Geo-spatial location, chronological period, research sample (gender, age, etc.)
 
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Copyright (c) 2022 Rasni Rusli, Teng Berlianty, Marselo Valentino Geovani Pariela

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